BrandRise™
Your lift-off point — a complete system that builds or relaunches the strategic, visual, verbal, and digital foundation your organization needs to compete and grow.
What Is BrandRise™
Built for organizations ready to rise above their competition.
Whether you're starting fresh, evolving your identity, or reigniting momentum, BrandRise™ gives you the clarity, cohesion, and infrastructure to move forward with confidence.
It's a complete suite of strategic, creative, and operational services designed to launch, refresh, or accelerate any organization. Each offering stands alone — but together, they form a full business-launch ecosystem.
Five ways to launch. Transparent pricing. One clear path from where you are to where you need to be — including a monthly option with zero upfront cost.
How Every Engagement Begins
Regardless of tier, every BrandRise™ initiative starts with a free exploratory call.
Before a single deliverable is scoped, Ascend takes time to deeply understand your organization. The exploratory call covers:
- Your organization's short- and long-term goals
- Current brand identity, tone, and visual assets (if any)
- Existing marketing channels, campaigns, and messaging
- Ideal customer or constituent profile
- Competitive landscape and market positioning
- Current digital presence — website, social, search
- What a successful outcome looks like to you
- Timeline, key milestones, and launch targets
- Internal team structure and capacity
- Budget parameters and any constraints
- Brand equity worth preserving vs. reinventing
- Any risks, sensitivities, or non-negotiables
No commitment required. The call is designed to give you clarity — and give Ascend everything needed to recommend the right tier and build a plan that actually fits.
The Tiers
Five ways. One goal.
Launch with zero upfront cost on a monthly plan, or choose one of four upfront tiers — whichever fits where you are today.
Every tier starts with a free exploratory call — no commitment required.
Before any work begins, Ascend takes time to understand your goals, current brand and messaging, ideal customer profile, competitive landscape, digital presence, timeline, and what success looks like for your organization. The right tier becomes clear from there.
BrandRise Monthly
Pay Monthly · Zero Upfront
$250/mo
zero upfront cost
2-year minimum
A professional website without the big upfront investment — modern design plus ongoing support for one predictable monthly rate.
- Every launch needs a spark. Ours starts with a complimentary hot cup of coffee.
- Custom website design — clean, modern, mobile-optimized
- One page scrolling website with clear, purposeful content (extra pages at additional cost)
- A professional, branded email address (extra email addresses at additional cost)
- Fast, secure hosting with backups and monitoring
- Google Workspace — Gmail, Calendar, Drive, Docs, Sheets, Meet, shared storage
- Basic SEO (metadata, structure, search-friendly setup)
- Minor monthly updates — quick edits and content adjustments
- Two seasonal site refreshes each year
- No upfront cost — launch without a large initial payment
- An Ascend frisbee to mark your launch — take a break, celebrate, and let it fly.
Outcome
A professional, fully hosted website and digital workspace — launched without upfront cost and maintained continuously as your business evolves.
Bronze
BrandRise™ Essentials
$3,500
one-time investment
For early-stage organizations that need a clean, credible foundation.
- Every launch needs a spark. Ours starts with a complimentary hot cup of coffee.
- Mini brand strategy (positioning + value proposition)
- Basic visual identity (logo, colors, typography)
- Light verbal identity (voice, tone, core messaging)
- One-page website (scrolling layout)see example
- Basic SEO setup (metadata, indexing, GA4)
- Target market identification, USP development, and a go-to-market plan to land customers faster.
- An Ascend frisbee to mark your launch — take a break, celebrate, and let it fly.
Outcome
A simple, professional brand presence that gets you into the market quickly and affordably.
Silver
BrandRise™ Core
$7,500
one-time investment
For organizations ready to grow with a stronger identity and digital presence.
- Everything in Bronze, including the coffee, plus:
- Expanded brand strategy (personas, competitive map)
- Full visual identity system (logo suite, imagery, graphic elements)
- Verbal identity system (messaging architecture, brand lexicon)
- Multi-page website (up to 5 pages)
- Conversion-focused UX + wireframes
- Technical SEO audit + improvements
- Local SEO (Google Business Profile setup)
- An Ascend frisbee to mark your launch — take a break, celebrate, and let it fly.
Outcome
A cohesive brand and website that communicate clearly, look polished, and support early growth.
Gold
BrandRise™ Growth
$16,500
one-time investment
For organizations ready to scale, differentiate, and accelerate traction.
- Everything in Silver, including the coffee, plus:
- Full brand story + narrative development
- Tagline development (3–5 options)
- Social media brand kit (profiles, covers, templates)
- Presentation deck template
- Email signature system
- Content starter pack (3–5 SEO-optimized articles)
- Expansive website (up to 10 pages)
- Landing pages + funnel design
- Go-to-market strategy (channels, timeline, milestones)
- 90-day content calendar
- Paid + organic promotion strategy
- An Ascend frisbee to mark your launch — take a break, celebrate, and let it fly.
Outcome
A fully equipped brand and marketing engine designed to drive awareness, engagement, and conversion.
Platinum
BrandRise™ Complete
Starting at $33,500
one-time investment
The full transformation — every system, every asset, every strategy.
- Everything in Gold, including the coffee, plus:
- Full brand architecture + naming systems
- Comprehensive visual identity library (icons, patterns, graphics)
- Full verbal identity playbook
- Enterprise website (up to 25 pages)
- Advanced SEO (schema, technical optimization, reputation strategy)
- AEO/IEO optimization for AI search platforms
- Video + photography package
- Email marketing setup (welcome + launch sequences)
- Retargeting + remarketing strategy
- Influencer + partnership strategy
- Sales enablement materials (one-pagers, pitch decks, scripts)
- Brand governance system
- CRM integration (HubSpot, Zoho, etc.)
- Internal brand training
- Templates library (social, email, proposals, presentations)
- Launch playbook + operational enablement
- An Ascend frisbee to mark your launch — take a break, celebrate, and let it fly.
Outcome
A complete, enterprise-grade brand and growth system — built to scale, differentiate, and dominate your category.
Ongoing Care Plan
·$100/month
Already chose Bronze, Silver, Gold, or Platinum — or have an existing brand and website you want to keep running smoothly? Add the Ongoing Care Plan for hosting, monthly updates, two seasonal refreshes a year, basic SEO upkeep, and a professional email setup — all for one predictable monthly fee.
Not sure which path is right for you? Schedule a free consultation and we'll figure it out together.
What Happens Next
Three steps to get started.
Choose your path
Review the five BrandRise™ options above — four upfront tiers plus the BrandRise Monthly plan — and decide which best aligns with where you are and where you want to go.
Book your free consultation
Schedule a no-commitment exploratory call with Brad. This is where you'll talk through goals, context, and confirm the right fit before anything moves forward.
Complete the pre-call intake
Once your call is booked, fill out a short intake form so Brad can review your goals, brand, and context before you meet. It takes about 15–20 minutes and makes the call significantly more productive.
The Work
Eight service categories. One ecosystem.
Every upfront BrandRise™ launch tier draws from these eight core service areas. The BrandRise Monthly plan focuses on website, hosting, email, and ongoing support. Click any card to see exactly what's included.
01
Brand Strategy & Positioning
The foundation every organization needs before building anything else.
01
Brand Strategy & Positioning
The foundation every organization needs before building anything else.
- Market and competitive landscape analysis
- Audience segmentation and persona development
- Positioning strategy and differentiation
- Brand architecture and naming systems
- Tagline development
- Brand story and narrative development
- Messaging hierarchy and elevator pitches (short, medium, long)
Outcome: A clear, compelling strategic foundation that guides every decision and touchpoint.
02
Visual Identity System
A complete, modern, scalable visual identity built to work everywhere.
02
Visual Identity System
A complete, modern, scalable visual identity built to work everywhere.
- Logo and mark development
- Color palette and typography system
- Imagery and photography direction
- Graphic elements and iconography
- Layout and grid systems
- Brand style guide (full documentation)
- Social media brand kit
- Business card, letterhead, and collateral templates
- Presentation deck template
- Email signature system
- Favicon and app icon set
Outcome: A cohesive visual system that elevates credibility and ensures consistency across all channels.
03
Verbal Identity System
The voice, tone, and language that define how the brand speaks.
03
Verbal Identity System
The voice, tone, and language that define how the brand speaks.
- Brand voice and tone guidelines
- Messaging architecture
- Core messaging and value propositions
- Brand lexicon and terminology
- Naming (products, programs, services)
- Copywriting guidelines
- Tagline and headline frameworks
- Brand story and origin narrative
Outcome: A unified verbal identity that strengthens recognition and builds trust.
04
Website Design, Development & Digital Experience
From one-page sites to full digital ecosystems.
04
Website Design, Development & Digital Experience
From one-page sites to full digital ecosystems.
- UX strategy, sitemap, and wireframes
- Full website design and build (1–100+ pages)
- Integration of visual + verbal identity
- Conversion strategy and CTA architecture
- Landing pages and funnels
- Accessibility compliance (WCAG)
- Performance optimization (speed, mobile, Core Web Vitals)
- Analytics setup (GA4, Search Console, Tag Manager)
- Marketing automation setup
Outcome: A high-performing digital presence that converts visitors into customers.
05
SEO, AEO/IEO & GEO Optimization
A modern, multi-layered approach to organic discoverability.
05
SEO, AEO/IEO & GEO Optimization
A modern, multi-layered approach to organic discoverability.
- Keyword strategy and content plan
- Technical SEO audit and implementation
- On-page optimization
- Local SEO (Google Business Profile, citations)
- Schema markup and structured data
- Reputation management setup
- AI Engine Optimization (AEO/IEO) for AI search platforms
- GEO strategy for local and regional visibility
Outcome: Increased organic traffic, stronger search presence, and long-term discoverability.
06
Go-to-Market Strategy
A complete roadmap for launching or relaunching a brand, product, or initiative.
06
Go-to-Market Strategy
A complete roadmap for launching or relaunching a brand, product, or initiative.
- Market entry strategy
- Audience prioritization
- Launch timeline and milestones
- Channel strategy (owned, earned, paid)
- Sales enablement materials (one-pagers, pitch decks, scripts)
- Pricing and packaging guidance
- Partnership and ecosystem strategy
Outcome: A clear, actionable plan that accelerates adoption and revenue.
07
Promotion, Advertising & Growth
Everything needed to drive awareness, engagement, and conversion.
07
Promotion, Advertising & Growth
Everything needed to drive awareness, engagement, and conversion.
- Organic and paid advertising strategy
- Ad creative development (static, video, social, display)
- Social media launch kit
- 90-day content calendar
- Email marketing setup (welcome sequences, launch sequences)
- Retargeting and remarketing strategy
- Landing pages and conversion funnels
- Influencer and partnership strategy
Outcome: A scalable growth engine that drives measurable results.
08
Content Creation & Media Production
High-quality content that brings the brand to life.
08
Content Creation & Media Production
High-quality content that brings the brand to life.
- Brand photography (product, lifestyle, team)
- Video production (intro videos, social clips, ads)
- Copywriting for web, campaigns, and collateral
- Blog starter pack (3–5 SEO-optimized articles)
- Social media templates and content kits
- Graphic asset library
Outcome: A ready-to-use content ecosystem that fuels marketing and storytelling.
Start Your Rise
Which rise is right for you?
Whether you're building from scratch, refreshing your identity, or preparing for your next chapter, BrandRise™ gives you a clear path forward — from essential foundations to full-scale transformation. Choose your tier. Start your rise.
Already have your call booked? Complete the pre-call intake form so Brad can prepare.